BMW Motorrad

Ever found yourself craving the thrill of the open road? Together with our creative agency partners Monotwo, we found a way to rev up BMW’s Motorrad campaign and capture this feeling.

The brief

Monotwo threw down a challenge: could we develop two different sets of rich media HTML5 banners to deliver a BMW Motorrad campaign that would draw bike enthusiasts’ attention?

Of course we can! We enriched these animated ads with a parallax effect, coded by hand in HTML5, giving them an almost 3D feel.

Want to try? Test it by moving the mouse pointer over the ads below.

Brand: BMW Motorrad
Category: Automotive | Motorcycles
Design & Creative: monotwo
Animation & Development: Adguns

The solution: interactive animated ads

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The highlights

6

Animated
HTML5 banners

2

Campaign
scenarios

3

Different
ad formats

10

Days from idea
to sign-off

Services
provided

  • HTML5 animation
  • HTML5 banner ad development
  • Rich media ad production

Check out
more work

Animated adsDoohSocial mediaStatic ads

Independent.ie: Indo Daily podcast

Social mediaStatic ads

Vinted: Romania

Animation

Workofo: explainer video

Dooh

Audi: outdoor screens