The brief
Without hesitation, we hit the ground running. Our team got stuck into research to figure out how to explain this complex platform in a way that everyone would understand. This led us to script writing and storyboarding, then working with a voiceover artist before it was time for animation and video production.
But that wasn’t all we needed to do! Our team had to connect multiple dots: combine animation, voiceover, and all the elements into one eye-pleasing and engaging video that addresses the main pain points of the users, showcases the platform features, and includes a call to action.
Each spot we made highlighted one of the distinctive features Workofo offers to prevent modern employees from having a meltdown.
Have a look at the 3+ minute explainer video below!
Brand: Workofo
Category: Business Optimization Software & Tools
Design & Creative: Adguns
Storyboard: Adguns
Animation: Adguns
The solution: animated explainer video
203 seconds video 1920×1080
The highlights
24
Storyboard
Illustrations
4
Rounds
of Sketching
80
Total working
hours
200
+
Video seconds animated
Services
provided
- Project research & discovery
- Creative scriptwriting
- Storyboard & Illustration
- Voice-over recording
- Video animation & production
- Music & sound effects
- Post-production and revisions