Telia: Welcome to 5G

In 2022, as Lithuania transitioned to 5G, Telia, a leading telecommunications operator in the Baltics and Nordics, aimed to capture people’s attention with a social media ad campaign.

In partnership with SOMA, a social media marketing agency, our task was to utilize the assets provided to create a series of social ads in various formats.

Our primary goal was to maximize the use of the available assets and produce high-quality ads for Facebook, Instagram, and YouTube to showcase the new 5G technology.
This involved quikly creating social media covers, static carousel ads for Facebook, animated Stories for Instagram, and engaging animations for YouTube.

We made the ads more interactive by adding fun questions and organizing a giveaway where participants could win cool t-shirts designed by Egyboy, a local street artist.
The challenging part was ensuring that all the ads’ styles were consistent and that the animations aligned with Telia’s brand, known for its liveliness, colorfulness, and energy.

This project was a nice test for our team, blending creative ideas with careful planning. It was an excellent opportunity for us to demonstrate our creativity!

Brands: Telia
Category: Telecommunications
Design & Creative: Adguns + SoMa
Animation: Adguns